Create a livable society with local communities through various customer touchpoints
Seven & i Holdings Co., Ltd.
Corporate Profile
2021 - 2022
Management Philosophy
The Company formulated its Corporate Creed as below in 1972.
The Corporate Creed is unchanging and comprehensively symbolizes the Group's management philosophy; thus,
the Company values it most as the fundamental basis of the Group's management.
Corporate Creed
- We aim to be a sincere company that our customers trust.
- We aim to be a sincere company that our business partners, shareholders and local communities trust.
- We aim to be a sincere company that our employees trust.
The Seven & i Group by the Numbers
The various numbers that give an outline of the Seven & i Group show not just the large scale of our operations
but are also proof that we have grown while maintaining close connections
with the lives of each and every one of our customers and employees around the world.
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Group Total Sales14,244.3billion yen
- Figures include the sales of Seven-Eleven Japan,Seven-Eleven Okinawa, and 7-Eleven, Inc. franchisees.
- FY2022
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Total Number of
Customer Store-Visits per Day (Japan)Approx.22million people
- FY2022
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Total Number of
Customer Store-Visits per Day (Global)Approx.56.8million people
- Includes overseas area licensees.
- FY2022
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Employees (consolidated)170,757
- As of the end of February 2022. Includes part-time employees (converted to the equivalent in full-time workers, assuming 163 average monthly working hours)
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Number of stores (Japan)Approx.22,700stores
- Number of stores as of the end of February 2022
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Number of stores (Global)Approx.80,000stores
- Number of stores as of the end of February 2022(the end of December 2021 for overseas)
Provide a new experience and value consistently
from the customer’s point of view
The Seven & i Group
from the customer’s point of view
The Seven & i Group
By utilizing the unique character of the Seven & i Group,
with its diverse business categories and brands,
we are strategically working toward further growth and depth,
seeking to provide new value for all stages in our customers’ lives.
Group Priority Strategy
Toward a Sustainable Society
In order to connect with customers as an entity that works together with them on activities
that lead to the resolution of social issues in our daily lives,
and to become a hub for a sustainable society through daily shopping,
each of the Seven & i Group companies is pursuing sustainability activities.
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Why should we care about sustainability?
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How can we secure a sustainable future?
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Who will create a future where no one is left behind?
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How long will the same old today last?
Seven & i Group’s Seven Material Issues to Achieve SDGs
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1
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2Provide safe, reliable, and healthier merchandise and services
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3Realize decarbonization, circular economy, and society in harmony with nature, through environmental efforts
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4Achieve a society in which diverse people can actively participate
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5Improve work engagement and environment for people working in Group businesses
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6Create an ethical society through dialogue and collaboration with customers
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7Achieve a sustainable society through partnerships
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Efforts to Protect Resources and the Environment
GREEN CHALLENGE 2050
The Seven & i Group’s GREEN CHALLENGE 2050 environmental initiative sets concrete targets to be achieved by 2030 and by 2050 in relation to four themes.
In order to be able to hand down a rich global environment to future generations, the Seven & i Group as a whole is making a concerted effort to reduce our environmental footprint. -
Efforts to Support the Children Who Are Our Future
We want all the children of the world to create a future that is full of hopes and dreams.
We are promoting initiatives to support children who suffer from poverty, illness, or infectious diseases, as well as parents who are raising children. -
Providing Social Value That Is Deeply Rooted in the Local Community
We don’t just sell products, but we also take various measures to build an infrastructure that is indispensable to the lives of our local communities, such as providing peace of mind in people’s lives and revitalizing communities.
Seven Premium
Seven Premium is an evolving brand that carefully tailors products
to specific customer needs with the concept of better taste at more affordable prices.
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Number of items4,000items
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Annual sales1,460billion yen
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Products with annual sales of
1 billion yen or more300items
Fiscal year ended February 28, 2021
Click Here for Our Other Brand Lineups
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Seven Premium GoldGold products use top-quality ingredients prepared using carefully selected techniques. This is the highest-level brand that enriches your dinner table.
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Seven Premium FreshA safe, trustworthy brand of fresh food, Seven Premium Fresh connects the needs of customers seeking fresh, delicious food with the commitment of producers who take the time and effort to grow it.
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Seven Premium LifestyleConvenient and easy to use, environmentally friendly clothing and household goods. Seven Premium Lifestyle supports our customers’ daily lives with a comprehensive product lineup.
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Seven CaféExcellent coffee with quality ingredients and a fresh aroma, and authentic café snacks, providing you with a relaxing experience in your daily life.
Seven Premium Connect Declaration
The Seven & i Group formulated the Seven Premium “Connect Declaration” in order to continue to offer products that address our rapidly changing social environment.
By connecting the four values of “environment,” “health,” “quality,” and “global outlook” to each and every one of our products, Seven Premium seeks to be a sustainable brand that connects with many people both in Japan and around the world.
Aiming to Respond to Diversifying Needs and
to Provide a Comfortable Shopping Experience
to Provide a Comfortable Shopping Experience
With diversifying work styles, a declining birthrate, and an aging population,
customer values and purchasing behavior are also changing drastically.
We at the Seven & i Group are fusing new digital technologies
with the business infrastructures that each of our companies has developed,
and with our three measures of “on-demand purchasing,” “planned purchasing,” and “face-to-face purchasing,”
we are working to achieve last mile delivery.
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Seven-Eleven’s
Online Convenience StoreSeven-Eleven’s Online Convenience Store is a service that allows customers to use a specialized website to order from a range of around 3,000 food products and daily necessities available in Seven-Eleven stores in Japan. By linking the inventory to the store’s specialized website in real time, items are delivered into the hands of the person who ordered them in as little as 30 minutes. It is our intention to continue to expand our efforts to be a true ally to those customers who want to make the most of their time.
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Expansion of the Denny’s home delivery service
Denny’s, in response to the growing demand for home delivery services, has opened restaurants specializing in this service. By concentrating on home delivery cooking, the amount of time from order to delivery is reduced and we are able to deliver freshly prepared food with greater speed. We are working to expand the service, such as by developing a special menu just for home delivery.
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Delivery of around 100 brands of delicious food in as little as 45 minutes
Based on the increased needs for home delivery services, Sogo & Seibu now delivers department store-exclusive foodstuffs in as little as 45 minutes (date and time selection is also possible). The range on offer includes everything from popular Seibu Ikebukuro brands to limited edition products. Just go online and check “e.Depa-Chika”*! By utilizing Seven & i Group synergy, we are striving to provide an ever-greater feeling of convenience and a brand-new customer experience.
e.Depa-Chika : online department store with food section.
DX* Supporting Initiatives for the Last Mile
Last Mile DX Platform
In order to deliver products more smoothly, we have developed an infrastructure for batch management of deliveries from Group stores based on the delivery network of Seven-Eleven’s Online Convenience Store. While combining with delivery resources, we are striving to optimize the following four aspects: vehicles and drivers, delivery fees, delivery routes, and pickup locations.
DX is an abbreviation of “digital transformation.”
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Ito-Yokado Net Supermarket
At Ito-Yokado, we operate our a Net Supermarket service whereby customers can order products from the website or dedicated app and get them delivered at a specified time. With customers wanting to get their shopping done in a systematic style and in a short amount of time, we added a function that allows pre-ordering and automatically registers frequently purchased items. A “contact-free delivery” service is being offered for Net Supermarket, and the “unattended delivery” service is being expanded.
DX* Supporting Initiatives for the Last Mile
Last Mile DX Platform
In order to deliver products more smoothly, we have developed an infrastructure for batch management of deliveries from Group stores based on the delivery network of Seven-Eleven’s Online Convenience Store. While combining with delivery resources, we are striving to optimize the following four aspects: vehicles and drivers, delivery fees, delivery routes, and pickup locations.
DX is an abbreviation of “digital transformation.”
The Seven Safe Delivery (Anshin Otodokebin) and Ito-Yokado Tokushimaru initiatives were developed to meet the needs of those who suffer difficulties in their daily shopping amid changes in the social environment, such as an aging population, an increase in single-person households, and a decrease in the number of retail outlets.
Not only do these improve the convenience of people’s shopping experience, but they also contribute to community watchdog activities.
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Seven Safe Delivery (Anshin Otodokebin)
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Ito-Yokado Tokushimaru
Bringing “Close and Convenient” to the Whole World:
Global Expansion Getting Faster and Faster
Global Expansion Getting Faster and Faster
Seven & i Group operations have expanded into countries and regions worldwide, centering on convenience stores.
By drawing on our global network and strong brand presence,
the Group continues to offer new value and provide quality services to improve the lives of a wide range of customers,
while responding to the rapid changes in society.
The Core of Seven & i Group’s Global Expansion
7-Eleven, Inc.
7-Eleven, Inc., which operates 7-Eleven stores in North America, plays a critical role in the Group’s growth strategy. While focusing on broadening the product line to meet changing consumer needs and expanding by the digital strategy points of contact with customers, the company has developed stores in 17 countries and regions around the world.* We are working with area licensees around the world to further enhance the value of the Seven-Eleven brand.*As of the end of August 2021
Corporate Profile／History
Seven & i Holdings
Initiatives with the KIDS EARTH FUND
As a collaborative initiative with the KIDS EARTH FUND, Seven & i Group stores sell products designed with pictures made by children. A portion of the sales of these products go toward the KIDS EARTH FUND to help children around the world.
From left to right, “Seven & i original KIDS EARTH FUND art eco bag” and “Seven & i original KIDS EARTH FUND pocket tissues”.
Sogo & Seibu
Kids’ Shoe Collection Service
© JOICFP
At Sogo & Seibu, we collect children’s shoes that are no longer used and send them to the Republic of Zambia in Africa. We have carried on this initiative since 2009 in order to protect Zambian children from having to walk around barefoot, which can lead to various risks such as infection.
Ito-Yokado / Sogo & Seibu / Akachan Honpo
Maternity and Childcare Consultation Service
Ito-Yokado and Sogo & Seibu have set up a “Maternity and Childcare Consultation Room” in its stores, where parents can receive free consultations on health during pregnancy, childbirth, and childcare, from certified midwives and public health nurses. Akachan Honpo also provides the “Learn at Home Online Course Series” for those who are unable to attend parent’s workshops in person.
Seven-Eleven Japan / Ito-Yokado
Seven Safe Delivery (Anshin Otodokebin) / Ito-Yokado Tokushimaru
The Seven Safe Delivery (Anshin Otodokebin) and Ito-Yokado Tokushimaru initiatives were developed to meet the needs of those who suffer difficulties in their daily shopping amid changes in the social environment, such as an aging population, an increase in single-person households, and a decrease in the number of retail outlets.
Not only do these improve the convenience of people’s shopping experience, but they also contribute to community watchdog activities.
From left to right, “Seven Safe Delivery (Anshin Otodokebin)” and “Ito-Yokado Tokushimaru”.
Seven-Eleven Japan
Safety Station Activities
Seven-Eleven Japan is implementing Safety Station Activities, in which stores provide a safe and secure space to safeguard women, children, and senior citizens, to create a healthy environment for young people, and prevent theft, shoplifting and fraud. The Safety Station Activities also provide first aid during medical emergencies, and are used in natural disasters and other medical emergencies as well.
Comprehensive Regional Vitalization Partnership Agreements
The Seven & i Group works with communities and local consumption, promoting tourism, preserving the environment, and supporting child care and elderly care. To promote these efforts, the Seven & i Group companies work in cooperation with local governments in all of Japan’s prefectures to enter into Comprehensive Regional Vitalization Partnership Agreements as well as special agreements for monitoring senior citizens.
Store Network Expansion through M&A
7-Eleven, Inc. has accelerated its expansion into regions with high growth potential by aggressively opening new stores and revamping existing stores, as well as by conducting M&As in line with its expansion strategy. In May 2021, 7-Eleven, Inc. acquired shares and other equity interests in the US-based Marathon Petroleum Corporation’s business, mainly under the “Speedway” brand. We have put our focus on opening stores in 47 of the 50 most populous American cities.
Utilizing this network of stores, we are promoting the sophistication of product development (including fresh food), the provision of new customer experiences through DX, and the expansion of stores with restaurants that offer Mexican cuisine to meet local needs. By strengthening the supply chain, we are seeking to grow our convenience store operations, with a focus on food products.
Toward a Sustainable Society through the Promotion of ESG Activities
This is an initiative for a sustainable society that has been attracting attention both in Japan and overseas. 7-Eleven, Inc. reached its FY2027 goal of cutting its stores’ CO2 emissions by 20% as early as 2019, so this goal has been substantially revised to cut emissions by 50% by 2030. Going forward, we will continue to promote ESG activities such as the installation of fast-charging EV stations and the expansion of stores that use 100% renewable energy. (Target figures are all compared to 2013)
Digital Strategies to Enhance Customer Loyalty
“7REWARDS” is a smartphone app-based loyalty program with more than 52 million members.
In 2020, the “7-Eleven Wallet” function was added, allowing users to make payments with ease. In addition, 7REWARDS is leading the industry in the field of DX by leveraging the latest digital technologies to provide shopping experiences, including the expansion of “mobile checkout (self-checkout).” With the ever-growing demand for convenient services that can be used any time, any place, we are also expanding our delivery service called “7NOW.” This service utilizes Seven-Eleven’s strength, its extensive, close-to-customer store infrastructure, while achieving an industry record of just 30 minutes from the order being placed to it getting into the customer’s hands. We will continue to expand the service area even further, to support the lifestyles of our customers.
Product Differentiation Initiatives
The private brand 7-Select provides customers with a new “food and beverage experience” that is affordable and high-quality.
Launched in 2004, 7-Select products have won a strong customer following for their insistence on taste, ingredients, and quality, as well as for being environmentally in-tune. Sales have improved dramatically alongside expansion in the lineup of confectioneries, household goods, drinks, and more. A current emphasis is on introducing more fresh food products in line with our customers’ rapidly changing lifestyles. The product development process is currently being reviewed in collaboration with the delicatessen food makers from Seven-Eleven Japan’s exclusive food manufacturing plants.